A Spectacular Showcase, a Shared Celebration | JibaiChuan Presents Its Gold-Award-Winning Products at the 2023 Zhejiang Provincial Pharmaceutical Expo

Revitalize high-quality Zhejiang-made medicines and promote the Zhejiang school of traditional Chinese medicine.

With the rich aroma of medicine and a thriving industry, another year of the Pharmaceutical Expo has arrived. From November 10 to 12, the 2023 Zhejiang Provincial Chinese Herbal Medicine Expo and the 16th Pan’an Chinese Herbal Medicine Expo were successfully held in Pan’an County, Jinhua City, Zhejiang Province. The “Millennial Hometown of Medicinal Herbs” welcomed a full house of guests and a bustling gathering of merchants, as leaders and distinguished guests from all levels converged in Pan’an, Zhejiang, to jointly discuss the grand vision of revitalizing high-quality Zhejiang‑produced herbs and promoting the Zhejiang school of traditional Chinese medicine.

Opening Ceremony of the 2023 Zhejiang Provincial Pharmaceutical Expo

This edition of the Pharmaceutical Expo will last for Over three days, the event featured a rich and engaging program, including the Jiangnan Pharmaceutical Town Forum, the “Seeking Wisdom Across the Straits: Tracing Medicinal Herbs in Zhejiang” TCM cultural exchange conference, a matchmaking session for TCM industry collaboration, the opening of a TCM constitution‑enhancement experience center, an exhibition and sales showcase of Chinese medicinal devices, and a display of intangible cultural heritage related to TCM—efforts all aimed at firmly establishing the “Zhejiang‑Produced Fine Medicines, Zhejiang‑Style TCM” brand.

According to reports, this year’s Pharmaceutical Expo is jointly hosted by the China Association of Traditional Chinese Medicine, the Zhejiang Provincial Department of Economy and Information Technology, the Zhejiang Provincial Department of Agriculture and Rural Affairs, the Zhejiang Provincial Department of Commerce, the Zhejiang Provincial Administration of Traditional Chinese Medicine, the Zhejiang Provincial Medical Security Bureau, the Zhejiang Provincial Drug Administration, and the People’s Government of Jinhua City. It is co-organized by the China Cuisine Association, the Zhejiang Provincial TCM and Greater Health Consortium, the National Innovation Alliance for the Polygonatum Industry, the Jinhua Science and Technology Association, Zhejiang Nong Group Co., Ltd., and Huaxian National Pharmaceutical Culture City Co., Ltd., and undertaken by the People’s Government of Pan’an County.

As a key TCM enterprise in Pan’an County, JibaiChuan is one of the heavyweight exhibitors at this year’s Pharmaceutical Expo. Together with over a hundred other exhibitors, it has joined the grand gathering of the TCM industry, lending its prestige and contributing to the success of the event.

The venue is packed with guests. Extremely lively

The grand Pharmaceutical Fair returns every year, and this year is even more spectacular. Compared with last year, this year’s fair boasts a larger scale, greater public enthusiasm, and an expanded exhibition area. Stepping into the Zhejiang Eight‑Flavor Herbal Medicine City, the dazzling array of traditional Chinese medicinal materials on display is truly awe‑inspiring. Ji Baichuan made a striking appearance at the fair, showcasing its gold‑award‑winning Lingzhi products, including wild‑harvested Lingzhi spore powder from pristine forests, Yangshenji Lingzhi spore powder, and a new line of Lingzhi tea products. Attracted Tens of thousands from within and outside the province The audience stopped to take a look. The superior quality of Lingzhi spore powder has won the favor of exhibiting merchants and local residents alike. 。

Notably, several distinguished leaders and guests—including Chen Zhihui, First‑Level Inspector of the Zhejiang Provincial Drug Administration and President of the Zhejiang Provincial Association for Drug Regulation and Industrial Development; Jiang Jufang, Director of the Provincial Foreign Trade Group and Chairman of the Traditional Chinese Medicine and Health Industry Group; and Liang Zhonglin, Deputy Secretary of the An’guo Municipal Party Committee and Mayor of Baoding City in Hebei Province—also visited Ji Baichuan’s exhibition hall. There, they sampled Ji Baichuan’s high‑mountain ecological Ganoderma spore powder on site and expressed their appreciation for the product’s… Its “neither bitter nor sour, with a natural mushroom aroma” texture has earned repeated praise.

Bao Jiajin, Chairman of JibaiChuan Pharmaceutical, stated that over the years, we have steadfastly adhered to the principle of cultivating authentic medicinal herbs, and creatively cultivated Ganoderma lucidum beneath Taxus trees, thereby… The philosophy of “high-quality lingzhi cultivated through wild‑adaptation” has been deeply integrated into lingzhi cultivation, with a processing method that involves “no extraction, no additives, and no degradation,” ensuring that the lingzhi spore powder retains fifteen major classes of bioactive compounds. Leading guests have expressed their approval of this approach.

A grand pharmaceutical expo, brimming with highlights and excitement.

In addition, this year’s Pharmaceutical Expo has adopted a hybrid online–offline format, enabling the general public to participate virtually. JibaiChuan Lingzhi spore powder, a premium Chinese medicinal herb from Pan’an, was showcased in the “Common Prosperity” charity livestream and won widespread acclaim from viewers.

On the day before the opening of the Pharmaceutical Expo, Ji Baichuan brought along the Lin–Yao Symbiotic Innovation Project. “Planting Lingzhi Under the Red Yew” participated in the Third China (Pan’an) Traditional Chinese Medicine Entrepreneurship and Innovation Competition and stood out among more than 160 entries to win the second prize.

At the 4th China Medicinal Cuisine Cooking Competition, JibaiChuan integrated high-altitude ecological lingzhi spore powder into its medicinal dishes, blending nourishment with cuisine, promoting traditional Chinese medicine–based health‑preserving culture, and fostering the vigorous growth of the greater health industry.

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Medicine serves as the bridge, bringing people together through gatherings; the fragrant aroma of herbs fills the air, and bountiful harvests abound. In the future, JibaiChuan will continue to uphold Guided by the corporate philosophy of “Making traditional Chinese medicine more effective and life healthier,” the company is deeply committed to the ganoderma industry, upholding time-honored principles while embracing innovation. It is building momentum and unlocking potential for the high-quality development of the TCM sector, and contributing the “Pan’an Prescription” to Zhejiang’s efforts to become a leading province in TCM.